Launching a new image

Today, twenty-four hours before the voting, the McCain campaign launches a new image for John as the affable happy warrior. It's too late. We already know that he becomes erratic under pressure.

Of course, Elisabeth Bumiller of the New York Times, happily types up the tripe without witnessing any of it. She had multiple sources, all inside the campaign's inner circle. So that has to be objective.

Why is it that the Times doesn't simply reserve a news hole for the McCain press release?